The Federalist
Made @ M Booth
Challenge: Launch a new brand campaign for The Federalist
Insight: Americans love wine, but they don’t think of it as truly American.
Idea: Let’s change that with America’s Craft Wine. The Federalist, History in the Making.
Junior Copywriter: Wallis Perry
Copy Supervisor: Steve Gumbrecht
Art + Design: Ryan Claybaugh, Rob Flemming
Creative Director: James Spector
